Facebook Canvas advertising is no joke. I sincerely and somewhat aggressively recommend to all of my clients. That they use some form of their service as part of their marketing strategy because it’s game is THAT strong. And how could it not be? With approximately 1.5 billion monthly active users that spend 20+ minutes a day using the platform (DMR); it’s definitely an open audience that cannot be ignored.
But how best to reach that audience if everyone else is using the same ad service? Well first of all, it’s ALWAYS important to utilize Facebook’s very comprehensive audience targeting options. Pinpoint your exact customer, as specifically as possible. And then not only are sales more likely, but you’ll be presenting yourself right to them. Without competition from other less spe
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